A number of scholars and researchers from the University of Phoenix Graduate College were among the panelists and presenters at the 13and Annual Qualitative Review Conference held virtually January 19-21. The conference examined the impact of qualitative research with a focus on how it drives change and social impact. The conference was titled “Seeking ‘For a Change’: Time to Evoke, Provoke and Invoke”.

Researchers at the University of Phoenix have tackled topics such as checking for information bias to maintain civil discourse, supporting faculty during a pandemic, redesigning higher education institutions to serve adult learners during a pandemic and the use of observational data for qualitative research.

“The University of Phoenix College of Graduate Studies emphasizes qualitative research,” said Hinrich Eylers, Ph.D., PE, vice provost of the University of Phoenix College of Graduate Studies. , noting that the conference allowed students and scholars to “share their findings and examine their research process and influences”.

What is qualitative research?

Qualitative research is research that focuses on the why of social phenomena using survey systems and relies on a specific strategy for collecting textual information. In other words, qualitative research uses inductive approaches.

In quantitative research, there is an underlying number describing specific phenomena being researched. For example, a researcher might ask what proportion of people with epilepsy stop taking their medication for three consecutive days over a six-month period. In qualitative research, the researcher would approach the information differently and might instead ask how medications shape the lives of people with epilepsy.

Through qualitative methods, which rely on interviews and observations in natural settings, researchers can arrive at a more holistic description of processes, mechanisms or environments. These methods also give more weight to the experiences and reactions of patients.

University of Phoenix Scholars Spotlighted at Qualitative Research Conference

The Qualitative Review Conference brought together scholars from around the world, including a number of faculty and graduate students from the University of Phoenix College of Graduate Studies who are thought leaders in this field. One of the speakers was Erik Bean, Ed.D., a faculty member who wrote the 2021 book Bias Is All Around You: A Handbook for Inspecting Social Media and News Stories, which provides insight into how people can reduce personal biases, verify information, and contribute meaningfully to civil discourse.

Kimberly Underwood, Ph.D., MBA, President of the Center for Workplace Diversity and Inclusion Research (CWDIR) at the University of Phoenix gave a presentation on the topic of faculty support. Underwood has extensive experience in academia and government and leads workforce development initiatives at the University. The CWDIR brings together researchers from across the University and the alumni community who study diversity, equity, inclusion, and belonging in the workplace and in the community.

Mansureh Kebritchi, Ph.D., president of the Center for Educational and Instructional Technology Research (CEITR) at the University of Phoenix was also a guest presenter. Dr. Kebritchi studies ways to improve teaching and learning in K-12, higher education, and business. The center she directs serves as a home for faculty and students at the University who want to develop high-quality teaching methods, understand and advance online learning, and study global trends in education.

The College of Doctoral Studies at the University of Phoenix

Faculty and graduate students attending the Qualitative Review Conference are part of the University of Phoenix Graduate College. The College has undergone changes that have resulted in increased student retention rates and student satisfaction with their thesis experience. Whether students pursue a doctorate in business administration, a doctorate in education, a doctorate in health administration, a doctorate in management or a doctorate in nursing practice, they graduate at higher rates in a new faculty model and changes to the thesis model. Since the changes, retention rates have increased by around 10% and there have been over 50% positive responses to the thesis experience.

The University of Phoenix Scholar-Practitioner-Leader℠ model prepares doctoral students for professional success through a combination of rigorous inquiry, academic study, and practical application in qualitative research and many other educational activities.

About the University of Phoenix

The University of Phoenix is ​​continually innovating to help working adults improve their careers in a rapidly changing world. The University offers a range of online options, including associate’s, bachelor’s, master’s and doctoral programs, as well as professional certifications, all designed to align with the career goals of adult learners. The University of Phoenix College of Doctoral Studies offers doctoral degrees in a number of high-growth career fields, including healthcare, business, and education. Through this program, students and researchers work with organizations to conduct research that can be applied in real time in the workplace. Flexible schedules, relevant courses, interactive learning, and the Career Services for Life® commitment to working students and graduates help them more effectively pursue their career aspirations while balancing their busy lives. For more information, visit www.phoenix.edu.

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